Audience engagement and monetization

Audience Engagement & Monetization Product List

Top Products

Lowest risk
A platform for creators to collect recurring revenue from supporters of their work.

Type of organisation: Privately-owned company (or group)
Market share: Market dominance

Pricing: 5% of monthly income plus payment processing fees)-2% of monthly income – minimum of $300
Factors driving pricing: Additional features, More users (publishing-side)
Skills needed to set-up: Plug & play (any non-technical user can do it)
Skills needed to use: Plug & play (any non-technical user can do it)
Requires audience sign-in to use: Yes, sign-in compulsory
0
Pros
Open Source alternatives available
Releases new features regularly
Shares product roadmap
Transparent pricing model
Plain English TOS
Clear data policies
Allows data deletion
Shares diversity data
Cons
Newsworthy business issues/challenges - Patreon ups its revenue cut, but grandfathers in old creators, Patreon raises $60M Series D, targets international growth and more customization, Patreon sells off Kit, a merch-distribution startup
Lacks accessibility statement
Small risk
Publishing platform and also a publisher.

Type of organisation: Privately-owned company (or group)
Market share: One of the leading products (#3-7)

Pricing: $5/month or $50/annum
Factors driving pricing: Additional features
Skills needed to set-up: Plug & play (any non-technical user can do it)
Skills needed to use: Plug & play (any non-technical user can do it)
Requires audience sign-in to use: No, sign-in is optional
0
Pros
Open Source alternatives available
Transparent pricing model
Plain English TOS
Clear data policies
Allows data export
Allows data deletion
Shares diversity data
Cons
Newsworthy business problems - The long, complicated, and extremely frustrating history of Medium, 2012–present, Medium says it will compensate writers based on reading time, not claps
Lacks accessibility statement
Small risk
Audience monetisation service to let publishers easily set up paid memberships.

Parent organisation: Patreon
Type of organisation: Privately-owned company (or group)
Market share: Up & coming challenger

Pricing: Free-$100/month
Factors driving pricing: Additional features, More users (publishing-side), Ability to whitelabel or customise
Skills needed to set-up: Needs tool/domain expert to configure
Skills needed to use: Needs tool/domain expert for ongoing use
Requires audience sign-in to use: Yes, sign-in compulsory
0
Pros
Open Source alternatives available
Releases new features regularly
Transparent pricing model
Clear data policies
Allows data deletion
Shares diversity data
Cons
Lacks accessibility statement

All Audience Engagement & Monetization Products

Photograph by Adomako Aman.