Collect, standardize, and activate your customer data in the marketing and analytics tools you need to run your business, all with a single API.
Type of organisation: Privately-owned company (or group)
Market share: One of the leading products (#3-7)
Factors driving pricing: Additional features, More audience (e.g. more subscribers, traffic)
Skills needed to set-up: Needs tool/domain expert to configure
Skills needed to use: Needs tool/domain expert for ongoing use