Creative Cloud
Summary
A collection of 20+ desktop and mobile apps and services for photography, design, video, animation, web, audio and UX.
Parent organisation: Adobe
Type of organisation: Publicly-listed company (or group)
Market share: Up & coming challenger
Pricing: $19.99/month-$79.99/month
Factors driving pricing: Additional features
Skills needed to set-up: Plug & play (any non-technical user can do it)
Skills needed to use: Plug & play (any non-technical user can do it)
Parent organisation: Adobe
Type of organisation: Publicly-listed company (or group)
Market share: Up & coming challenger
Pricing: $19.99/month-$79.99/month
Factors driving pricing: Additional features
Skills needed to set-up: Plug & play (any non-technical user can do it)
Skills needed to use: Plug & play (any non-technical user can do it)
Pros
Open Source alternatives available
Releases new features regularly
Shares product roadmap
Transparent pricing model
Clear data policies
Allows data export
Allows data deletion
Has accessibility statement
Shares diversity data
Cons
Newsworthy business issues/challenges - May 2019 saw some Creative Cloud users receiving emails from Adobe stating that licenses for previous versions of Creative Cloud had been terminated and they could face civil action from third parties if they did not update.
Demands proprietary file formats
Full Product Data Collection
Data collected January-February 2020
| Product name | Creative Cloud |
| Product URL | https://www.adobe.com/creativecloud.html |
| Parent organisation | Adobe |
| Workflow category | Production & formats |
| Date product founded | 2011 |
| Product description | A collection of 20+ desktop and mobile apps and services for photography, design, video, animation, web, audio and UX. |
| What type of company or organisation is the product owned by? | Publicly-listed company (or group) |
| Is the company profit-making? | Yes, profitable |
| How is this product funded? | Subscriptions |
| What market share does the tool have? | Up & coming challenger |
| Is there an Open Source alternative in this product space? | Yes. GIMPshop, Inkspace, Kdenlive, Brackets, Audacity, Scribus |
| When did the company last release new features? | Nov-2019. Release of 2020 editions of Creative Cloud, including Photoshop, Illustrator, InDesign etc. |
| Have they shared details of the product roadmap? | Yes. Illustrator for iPad, Photoshop Camera app |
| Is there talk of the product raising further investment? | No |
| Is there talk of the product being acquired? | No |
| Have there been any newsworthy business issues or challenges in the last 12 months? | Yes. May 2019 saw some Creative Cloud users receiving emails from Adobe stating that licenses for previous versions of Creative Cloud had been terminated and they could face civil action from third parties if they did not update. |
| Is there a pricing model listed on the website? | Yes |
| How clear & transparent is this pricing model? | Very: full pricing listed |
| What is the range of prices offered? | Individuals – $52.99/month Businesses – $79.99/month Students & Teachers – $19.99/month Schools & Universities – $34.99/month Apps available unbundled from suite, ranging from $4.99-$20.99/month. |
| What factors drive higher pricing? | Additional features |
| What skills are needed to get this tool set up & usable? | Plug & play (any non-technical user can do it) |
| What skills are needed to USE this tool day-to-day? | Plug & play (any non-technical user can do it) |
| Does this tool use proprietary file formats for saving documents & outputs? | Demands proprietary file formats |
| Is the product reliant on 3rd-party APIs or interoperability to function? | No |
| Have there been any newsworthy technical issues in the last 3 years? | No |
| How clear is the Terms of Service for users (i.e. publishing customers)? | Technical, legalistic TOS |
| Does the product have a data collection & usage policy on its website? (Can be a GDPR statement)? | Yes, comprehensive. |
| Is their data policy “GDPR everywhere”? | Yes, GDPR compliant globally |
| Does the product require your audience to sign-in to use it? | N/A not an audience-facing tool |
| IF SIGN IN REQUIRED: Does audience sign-in use 3rd party platforms? | N/A not an audience-facing tool |
| Does the public product website mention how to export or transfer your data to another service? | Yes: Export publisher metadata, Yes: Export/transfer publisher content |
| Does the public product website mention how to delete your data? | Yes: for publisher data only |
| Have there been any newsworthy security breaches with this product in the last 3 years? | No |
| Does the company have an accessibility statement on its website? | Yes |
| Does the company release information on the diversity of the workforce? | Yes |